Impact on Society 

The new product of offering virtual tours of real estate offers many different services to the customer. It offers time and savings when involving searching for a house. There are positive and negative societal impacts as with any other service. This service aims to save the customer and homeowner time and money. The new product will also draw in the customer and homeowner because of the society’s passion for technology and this is the next step in technology when involving real estate.

This new product will be offered online. It will require the customer to login to our website at no charge. After the login process, the customer will have the freedom to find any house on the market and provides the technological capabilities needed to virtually view the home. The website will offer web shots of surrounding neighborhoods and an overall setup of the city. The website will also offer detailed information and description of both the property and home will be provided to all customers. The website will also offer basic services such as links to other real estate agency websites, a Question and Answer portion that details all confusing parts to purchasing a new home, mortgage and interest rates, and possible e-mail capabilities that notify customers of updated offers, etc.*

There are several positive impacts that this new service will have on society. It will allow the customers to view as many homes as they want in a short period of time. This service will help the buyers when it comes to economic savings such as gas and time because there will be no need to drive anywhere and so it will not take any time. Granted, it will take time to actually connect to the internet and search for a house, but not nearly as much time as physically previewing the house. (www.realtourvision.com) The new service also offers the homeowners with some positive impacts. It allows the homeowners to live in their house and live in it comfortably rather than constantly be paranoid about how the house looks. It also allows the homeowner to live their lives normally and not have their lives revolve around the house. (www.360house.com)

A few of the negative impacts that society will have to deal with is that when previewing the house virtually, the customer does not receive the actual, physical aspects of the house, the neighborhood, the lot, etc. It will decrease the impact of realtors and may result in a loss of jobs in the real estate industry. (www.realtor.com) Consumers enjoy when their services are personalized because then it makes feel appreciated. This service could make the customer less personalized because they are not actually involved with the process of purchasing a house, they are basically looking through an online catalog of houses on the market no different from any real estate magazine.* Each customer is merely a spectator or shopper until showing actual interest in a certain house. Because buying a house is the biggest purchase most people will ever make, many people will consider viewing the house in person rather than online. Other detailed negative elements are involved but are not as important. (www.360house.com)

Overall, this service will offer a more persuasive positive impact on society then the negative impact because the positive offers more overall to the society and outweighs the negative elements. It offers more to the consumer and this will draw in more customers because of these positive impacts.* Overall, this new service should have a positive impact on society because it allows the customer to at least preview if not purchase any house on the market. It offers new job opportunities for people involved in technology and real estate agents can still be used to preview the homes for those who do not use this feature. Overall, this product offers a positive impact on society and is something that could possibly develop in the future as something that is commonly used by most people.

*This information came from several different book sources combined.