Our product is RFID chips in clothing, mainly shoes. The purpose of the product is to allow customer identification, for use to fulfill customer's wishes on how they like to be treated. The chip will also be able to work as a credit card. There will be sensors that Id a customer when they enter the store, bank, restaurant, and will alert the employees of preferences such as drinks, food, do they want help or not.
Payment with this chip will be secure and since it is in your shoe it will always be with you. You will get these chips through your bank, the chip will have a copy of your finger print so you can be sure only you can use it.
Since banks will be using this instead of the credit card they will pickup the cost. So consumers will not need to buy these chips. They will also work with shoes companies who will make a place in their shoes for the chip to be easily inserted and secure. The chips are only 5mm squares so they are very small.
We are also working with car companies to try and eliminate having to carry car keys. There will be a sensor by the pedals that will id the driver and the car will be started by a finger print conformation.
The target market for our product is anyone carries car keys or credit cards. Although these people will not pay any money for our product car companies, banks, stores will buy the chips and accessories.
Hospitals have also contacted us and are interested in including medical information in the chips.
The main benefit of putting the chips into shoes as apposed to under the skin like so many other companies want to do, is that it is an easy procedure that will not have no medical procedures so there is no worry of side effects. Also people are very hesitant to put a chip under their skin for many reasons, but they are ok with having these chips in their shoes since it can easily be removed.