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What's the right equation?

by Michael Wayne Vedders | 06/09/09


40 cups of coffee + 5 guys + 2 days and 1 gigantic whiteboard = a good start to a strategy document

Mark and I took off at 4:00 a.m. on last Thursday morning to meet the mStoner crew in Chicago.  Our object was to sus out details related to the web strategy document. We outlined global, topical, and audience based navigation.  We worked on putting together 10 of our 12 page templates, we talked about content, looked at information architecture and survived one crazy cab ride back to the airport.

All in all it was a great trip.