Become who you’re meant to be. While earning a B.A. in Business with an innovation and entrepreneurship emphasis, you’ll unlock your potential and gain critical skills for success in many career fields. You’ll develop entrepreneurial skills to forge the engine behind new thinking and innovation, but you’ll also have the solid business acumen that builds healthy companies and strong economies. You’ll develop your creativity, customer development, strategy, and project management that equip you to serve a variety of businesses and organizations—and use your skills to make a difference.
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Connect with a counselor
They’ll answer your questions, connect you with professors, and help you find the right time to visit campus. They’ll be there every step of the way to help make applying to Bethel as smooth as possible.
Courses and skills
What skills will I develop?
As you gain the skills and knowledge for a successful and fulfilling career, you’ll also explore ways to serve others and integrate your faith into your career.
A strong foundation in business
Acquire a base of well-rounded skills that will prepare you for diverse roles in the business world. As part of your coursework, you’ll become certified as a Microsoft Office Specialist in Word, PowerPoint, and Excel.
Innovative and strategic skills
Develop expertise in lean startup methodology, new product development, and organizational strategy to drive innovation and strategic growth within any organization.
Practical business skills
Gain hands-on experience by working in a team to generate ideas, create products, source suppliers, set prices, sell both physically and online, and manage financials. You’ll receive valuable start-up insights by pitching ideas to a panel of local entrepreneurs, shark-tank style, and receiving feedback.
Analytical and management skills
Enhance your capabilities in project management, data and financial analysis, and leading organizational change. Cultivate self-management, versatility, and flexibility to effectively navigate complex business environments.
Creative and visionary skills
Strengthen your ability in vision casting, imagination, and visualization, while honing critical and creative thinking. Explore social entrepreneurship to create impactful, sustainable solutions in the business world.
Academic plans
Map out your time at Bethel—from day one to your diploma. Your course schedule is designed to help you grow, gain skills, and become who you’re meant to be.
Learning opportunities
What experiences will I have?
Hands-on learning is at the core of all Bethel majors. That means you’ll find numerous opportunities to get involved, apply what you’ve learned, and gain experience. And Bethel’s size and vibrant community will allow you to pursue ways to get involved right away.
Practical application
Put your skills into practice by completing an internship, working with clients on a capstone project, and preparing tax returns for individuals and families in need. You can also participate in opportunities like the Royals Investment Fund, the Chartered Financial Analyst (CFA) Challenge, the Innovation Scholars program, the Deloitte Case Competition, and the Midwest Undergraduate Data Analytics Competition (MUDAC).
Valuable connections
Pursue opportunities to grow as a business through student-led groups like BBEA. You’ll also build your network and gain mentorship through our alumni network through BethelBiz, Women in Business events, and more.
Study abroad
Learn firsthand about the global economy. Examine how businesses like advertising agencies, banks, accounting firms, manufacturing facilities, and multinational corporations operate across borders.
Real-world impact
What can I do with this degree?
With a business: innovation and entrepreneurship, you’ll forge the skills and knowledge to launch your own venture or contribute to the growth of existing businesses. You'll be prepared to make a difference in diverse industries and sectors.
Start and innovate businesses
You'll gain the skills to start a business or improve an existing one, applying experimentation and creativity in a business setting.
Improve small businesses, nonprofits, and family businesses
Gain the knowledge to strengthen a family business, small business, or nonprofit. You’ll use your entrepreneurial skills to drive success, growth, and sustainability.
Corporate innovation
Learn how to work in corporations to start new departments or launch new products, bringing entrepreneurial thinking into larger organizations.
Versatile career options
Add other specializations to prepare for roles as a financial planner, human resources specialist, or marketer, benefiting from the innovation and customer development skills developed in the program.
Skills for any field
With a business major, you’ll forge a strong foundation for wherever your career takes you—whether it’s a firm, corporation, government agency, or not-for-profit organization.
Start your journey
Explore Bethel for yourself
Visiting campus is the best way to learn about Bethel and our majors. As you try out academic and campus life at Bethel, you can attend a class, chat with students, meet professors and coaches, tour campus, and get a taste of life in our program.
Faculty mentors
Meet your professors
You’ll learn alongside faculty who are distinguished scholars and faithful Christians. They’ll know you by name and invest in your success. And in our state-of-the-art business space, you’ll find a large lounge space, huddle rooms, and interactive classrooms where you can connect with classmates and professors every day.
Student Support
Your support team
At Bethel, you’ll experience a community where you belong. And that means you’ll be able to access numerous tools for your academic success—tutoring, mentors, study help, and more.
Career coaching and preparation
A dedicated team is here to empower you to lead a purposeful life. Career coaches will help you build a resume, pursue internships and jobs, and provide support at every step of the way.
Academic advising
No matter your goals, you’ll find support from your advisor. They’ll help you plan your courses and will provide support as you complete your degree and start a successful career.
Tutoring and academic support
The Academic Enrichment and Support Center (AESC) will be your first stop for academic support. You’ll find help in building study skills, academic counseling, and more.
Faith formation
As you develop your faith, you’ll have support from our Campus Ministries team. From Chapel to Bible studies, you’ll have numerous opportunities to explore and grow in your faith.
Accessible education
Tuition and financial aid
We want you to understand from the beginning what a Bethel education costs. That’s why we made it simple. Beginning in the 2025-26 academic year, tuition for the College of Arts & Sciences will be $25,990—down from $44,050. This more accurately reflects what you can expect to pay, empowering you to make informed decisions and become who you're meant to be.
Become A Bethel Student
Apply now
You belong at Bethel. If you're ready to see who you could become, start your free application today.
Find your fit
Explore related programs
Bethel’s small size, strong community, and liberal arts focus allows you to personalize your education by adding additional majors or minors. In fact, about 30% of students double major—and many pursue degrees in vastly different disciplines.
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