Become who you’re meant to be. While earning a B.A. in Business with a business analysis and analytics emphasis, you’ll gain skills for a wide range of careers. You’ll explore how you can use quantitative analysis and modeling to help businesses and organizations make wise decisions to improve outcomes and effectiveness. With a strong understanding of business principles, you will be equipped to serve a variety of businesses and organizations—and use your skills to make a difference.
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Connect with a counselor
They’ll answer your questions, connect you with professors, and help you find the right time to visit campus. They’ll be there every step of the way to help make applying to Bethel as smooth as possible.
Courses and skills
What skills will I develop?
As you gain the skills and knowledge for a successful and fulfilling career, you’ll also explore ways to serve others and integrate your faith into your career.
A strong foundation in business
Acquire well-rounded skills in financial, managerial, taxation, auditing, and data analysis to prepare you for diverse roles in the business world. As part of your coursework, you’ll become certified as a Microsoft Office Specialist in Word, PowerPoint, and Excel.
Management and operations skills
Gain expertise in financial analysis, project management, requirements management, customer development, and facilitation.
Analytical and analysis expertise
Learn to track data—and put it to use. You’ll develop quantitative skills, master data mining and big data applications, engage in statistical modeling, conduct trend analysis, and utilize advanced computer applications.
Academic plans
Map out your time at Bethel—from day one to your diploma. Your course schedule is designed to help you grow, gain skills, and become who you’re meant to be.
Learning opportunities
What experiences will I have?
Hands-on learning is at the core of all Bethel majors. That means you’ll find numerous opportunities to get involved, apply what you’ve learned, and gain experience. And Bethel’s size and vibrant community will allow you to pursue ways to get involved right away.
Practical application
Put your skills into practice by completing an internship, working with clients on a capstone project, and preparing tax returns for individuals and families in need. You can also participate in opportunities like the Royals Investment Fund, the Chartered Financial Analyst (CFA) Challenge, the Innovation Scholars program, the Deloitte Case Competition, and the Midwest Undergraduate Data Analytics Competition (MUDAC).
Valuable connections
Pursue opportunities to grow as a business through student-led groups like BBEA. You’ll also build your network and gain mentorship through our alumni network through BethelBiz, Women in Business events, and more.
Study abroad
Learn firsthand about the global economy. Examine how businesses like advertising agencies, banks, accounting firms, manufacturing facilities, and multinational corporations operate across borders.
Real-world impact
What can I do with a business analysis and analytics emphasis?
A business major with a business analysis and analytics emphasis is a great gateway to a wide range of careers.
Utilize analytics and analysis for organizations
Use quantitative analysis and modeling to help organizations make wise decisions that improve outcomes and effectiveness. You can do this as a data analyst, business analyst, marketing strategist, consultant, IT project manager, and more.
Serve in many business-related fields
Along with working as an analyst, you’ll be equipped to serve businesses and organizations in a variety of roles.
Skills for any field
With a business major, you’ll forge a strong foundation for wherever your career takes you—whether it’s a public accounting firm, corporation, government agency, or not-for-profit organization.
Start your journey
Explore Bethel for yourself
Visiting campus is the best way to learn about Bethel and our majors. As you try out academic and campus life at Bethel, you can attend a class, chat with students, meet professors and coaches, tour campus, and get a taste of life in our program.
Faculty mentors
Meet your professors
You’ll learn alongside faculty who are distinguished scholars and faithful Christians. They’ll know you by name and invest in your success. And in our state-of-the-art business space, you’ll find a large lounge space, huddle rooms, and interactive classrooms where you can connect with classmates and professors every day.
Student Support
Your support team
At Bethel, you’ll experience a community where you belong. And that means you’ll be able to access numerous tools for your academic success—tutoring, mentors, study help, and more.
Career coaching and preparation
A dedicated team is here to empower you to lead a purposeful life. Career coaches will help you build a resume, pursue internships and jobs, and provide support at every step of the way.
Academic advising
No matter your goals, you’ll find support from your advisor. They’ll help you plan your courses and will provide support as you complete your degree and start a successful career.
Tutoring and academic support
The Academic Enrichment and Support Center (AESC) will be your first stop for academic support. You’ll find help in building study skills, academic counseling, and more.
Faith formation
As you develop your faith, you’ll have support from our Campus Ministries team. From Chapel to Bible studies, you’ll have numerous opportunities to explore and grow in your faith.
Accessible education
Tuition and financial aid
We want you to understand from the beginning what a Bethel education costs. That’s why we made it simple. Beginning in the 2025-26 academic year, tuition for the College of Arts & Sciences will be $25,990—down from $44,050. This more accurately reflects what you can expect to pay, empowering you to make informed decisions and become who you're meant to be.
Become A Bethel Student
Apply now
You belong at Bethel. If you're ready to see who you could become, start your free application today.
Find your fit
Explore related programs
Bethel’s small size, strong community, and liberal arts focus allows you to personalize your education by adding additional majors or minors. In fact, about 30% of students double major—and many pursue degrees in vastly different disciplines.
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